profile

The Voice-Over Roadmap

VO Pro Tip: How to keep clients happy (and coming back)

Published 7 months ago • 1 min read

Keep Clients Happy

Hey Reader,

Arguably the best thing you can do for your VO business is keep your current clients happy and coming back. Here's a few things that'll help you do that.

Respond Quickly to Communications

People like responsiveness. The quicker you get back to an email or message the better. Like...if you are at your computer as the message comes in and you read it, respond in one minute. It doesn't mean you have to do that all the time, but the client will remember that responsiveness.

Prepare before a live session

Don't go into live sessions cold. Make sure you've read the script and familiarized yourself with it. Make sure your voice is warmed up. Make sure you have a water/tea/whatever you need handy. Make sure your session is already set up/tested/and ready to go in your DAW. Make sure you have the script propped up in your booth. Then after that's all done - is when you connect for the session.

Offer Options

Offer different file types, or raw and processed audio through your signal chain. Offer multiple reads of certain things like taglines or intro lines during the session so they have plenty of options to work with.

Be Flexible

If something changes and the client wants to adjust the session date/time, or wants to throw some script changes at you during the session - be flexible and easy to work with.

Be Professional (on time, professional language, etc..)

This should be obvious but make sure your communication style in emails and during sessions is professional. That doesn't mean you can't be friendly and a little more casual with clients you have a longer relationship with. Be on time for live sessions. When an email asks you certain questions - answer all of them. Things like that are the marks of a professional.

Overall: Make the Client's Job/Life Easy

The better job you do at this - the more likely they will come back.

-Michael

If you have a question or topic you'd like me to address in a future email like this - just reply to this email and let me know!

Hope you find this useful! Feel free to reach out with any questions! And if you find these emails helpful - please share VoiceoverRoadmap.com among any VO groups your part of - Facebook, Reddit, etc... or just tell others about it!

Thanks so much!

-Michael

Curious about my own personal VO Work?

​www.MichaelLangsnerVO.com​

Want to help support future content from VORM? Use our Amazon Affiliate link when shopping on Amazon by clicking the link below!

​VORM Amazon Affiliate Link​

318 east 34th street, New York, NY 10015
​Unsubscribe · Preferences​

The Voice-Over Roadmap

The Voice-Over Roadmap is an educational platform for Voice-Over Talent of all experience levels to start, grow, and sustain a profitable business as a professional VO Talent. It is the creation of Michael Langsner, Professional VO talent with over 12 years of experience voicing projects for brands like Adidas, Google, Dell, Levi's and many others.

Read more from The Voice-Over Roadmap

The Second Take Hey Reader, We’ve all been there. You finish a solid first take, feel good about it, and then the audition request (or the client) asks for a "Take 2." You take a breath, pause for a moment, and... you basically give them the exact same read, just maybe 2% different. It feels safe, but it doesn't give the client the variety they actually need to make a choice. It also doesn't do much to demonstrate your versatility as a talent. If you want to ensure your second take is a true...

about 5 hours ago • 1 min read

Using Room Tone Hey Reader, We spend a lot of time and money trying to make our booths as quiet as possible. But "Digital Silence" (absolute zero sound) actually can sound unnatural to the human ear. If you edit a mistake and leave a gap of total silence, the listener will hear a "dropout" that feels like the audio just cut out. This will be especially noticeable if the noise floor in your booth isn't quite low enough or you are not adept enough at editing to disguise the cut/edit point....

7 days ago • 2 min read

Physicality in the Booth Hey Reader, Have you ever listened back to a take and thought, "It sounds technically fine, but it just feels... flat?" Oftentimes, a "flat" read happens because we are standing perfectly still, staring at a screen or a piece of paper. In the real world, we don't talk like statues. We use our hands, we shift our weight, and we use our facial expressions to emphasize our points. If you want your voice to sound more dynamic, you have to get your body involved. How to...

14 days ago • 1 min read